Monday, December 30, 2019

What Were the Elysian Fields in Greek Mythology

The ancient Greeks had their own version of the afterlife: an Underworld ruled by Hades. There, according to the works of Homer, Virgil, and Hesiod bad people are punished while the good and heroic are rewarded. Those who deserve happiness after death find themselves in Elysium or the Elysium Fields; descriptions of this idyllic place changed over time but were always pleasant and pastoral. The Elysian Fields According to Hesiod Hesiod lived at about the same time as Homer (8th or 7th century BCE). In his Works and Days, he wrote of the deserving dead that: father Zeus the son of Kronos gave a living and an abode apart from men, and made them dwell at the ends of the earth. And they live untouched by sorrow in the Islands of the Blessed along the shore of deep swirling Okeanos (Oceanus), happy heroes for whom the grain-giving earth bears honey-sweet fruit flourishing thrice a year, far from the deathless gods, and Kronos rules over them; for the father of men and gods released him from his bonds. And these last equally have honor and glory. The Elysian Fields According to Homer According to Homer in his epic poems written around the 8th century BCE, Elysian Fields or Elysium refers to a beautiful meadow in the Underworld where the favored of Zeus enjoy perfect happiness. This was the ultimate paradise a hero could achieve: basically an ancient Greek Heaven. In the  Odyssey, Homer tells us that, in Elysium, men lead an easier life than anywhere else in the world, for in  Elysium  there falls not rain, nor hail, nor snow, but  Oceanus [the giant body of water surrounding the entire world] breathes ever with a West wind that sings softly from the sea, and gives fresh life to all men. Elysium According to Virgil By the time of the Roman master poet Vergil (also known as Virgil, born in 70 BCE), the Elysian Fields became more than just a pretty meadow. They were now part of the Underworld as the home of the dead who were judged worthy of divine favor.  In the  Aeneid, those blessed dead compose poetry, sing, dance, and tend to their chariots. As the Sibyl, a prophetess,  remarks to the Trojan hero Aeneas in the epic Aeneid  when giving him a verbal map of the Underworld, There to the right, as it runs under the walls of great Dis [a god of the Underworld], is our way to Elysium.  Aeneas talks to his father,  Anchises, in the Elysian Fields in Book VI of the Aeneid. Anchises, who is enjoying the good retired life of Elysium, says, Then we are sent to spacious Elysium, a few of us to possess the blissful fields. Vergil wasnt alone in his assessment of Elysium. In his Thebaid, the Roman poet Statius claims that its the pious who earn the favor of the gods and get to Elysium, while Seneca states that its only in death that the tragic Trojan King Priam achieved peace, for now in the peaceful shades of Elysium’s grove he wanders, and happy midst pious souls he seeks for his [murdered son] Hector.

Sunday, December 22, 2019

Essay on Adaptive leadership - 543 Words

Adaptive leadership is becoming widespread in the United States Army amongst junior officers in leadership positions that require quick thinking and innovation. Leonard Wong discusses how the versatile and unpredictable enemy and situations in Iraq produces adaptable junior officers. These officers are learning to make decisions under chaotic conditions and are becoming more mentally agile. The Army is changing. The Army is transforming its capabilities in the war in Iraq to be effective and successful. General Schoomaker states that we will not accomplish our goals as a nation in the 21st century unless our Army becomes much more agile but with the capacity for long term, sustained level of conflict. The Army is in the process of†¦show more content†¦nbsp;nbsp;nbsp;nbsp;nbsp;Another aspect that Leonard Wong touched on was that because our country is in war this is the reason why so much adaptive leadership is being produced. The war in Iraq is very complex and therefore req uires leaders to step out of the box and make decisions on the fly. While in garrison leaders are in a sense hindered due to complex issues such as personnel, logistics, or training exercises. All these things are very necessary and help prepare the U.S. Army for situations they find themselves in over in Iraq. However, just like basketball or any other sport some might say â€Å"practice makes perfect† but it is argued that true experience comes during game time. When situations are not simulated and it requires you to think on the fly and adjust to any imperfections you might find in your team. This is the same case for post war Iraq. We are putting leaders in leadership positions and developing the skills they have been taught and trained on constantly day after day in garrison. nbsp;nbsp;nbsp;nbsp;nbsp;The concept that is stressed in the Army from day to day is â€Å"Attention to detail.† The margin for error is so small that, one second too soon or one second too late, could cost someone their life. All leaders in the Army have this imprinted in their minds and hearts. They are required to carry out various tasks from day to day, some of which they are not sufficiently trained on, but they make due with what theyShow MoreRelatedThe Implementation Of Adaptive Leadership Essay1129 Words   |  5 Pages Act Politically (4), Orchestrate Conflict (5) and Build an Adaptive Culture (6). 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Adaptive Leadership is follower centered and is focused on how leaders help others to adapt to challenges they face. â€Å"Adaptive leaders engage in activities that mobilize, motivate, organize, orient, and focus the attention of others† (Northouse, 2016, p. 257). â€Å"Adaptive leadership incorporates ideas from four different viewpoints: the systems, biological, servic e orientation, and psychotherapy perspectives† (Northouse, 2016, p. 259). ThereRead MoreLeadership Of Elephants : The Adaptive Value Of Age1595 Words   |  7 Pagesinfluences, and that function also contributes to the degree in which the group is dependent on these old ladies . One of the most direct way that this influence can be recognized is in the ability to survive from dangerous predators. In â€Å" Leadership in elephants: the adaptive value of age† and â€Å"Matriarchs As Repositories of Social Knowledge in African Elephants†, conducted by Karen McComb and two different teams, an experiment is carried out, in which the different elephant families are given playbacks of

Saturday, December 14, 2019

Fundamentals of Anatomy Physiology (9th Edition) Free Essays

Exam 1 Review Guide: (Introduction to Anatomy, Chemistry, Cell) Note: 90 % of the exam will come from this review guide. 10% will come from masteringaandp. com, the text or material covered in the lecture and not posted on the lecture slides. We will write a custom essay sample on Fundamentals of Anatomy Physiology (9th Edition) or any similar topic only for you Order Now Introduction to Anatomy †¢ What is the definition of anatomy? †¢ What is the definition of physiology? †¢ What is homeostasis? †¢ What are the two ways in which homeostasis is maintained? †¢ What are the directional terms used to find things in the body? o For example, what are the medical terms for the following? o Up/down o Right/left o Close/far Closer to the midline/farther from the midline o Same side/opposite side o Face up/face down o Etc. (maybe more) †¢ What are the major cavities of the body? †¢ What are the planes of the body? †¢ What are the body regions? o For example, what are the medical terms for the following? o Arm o Forearm o Wrist o Hand o Fingers o Thumb o Elbow o Front of elbow o Point of elbow o Thigh o Knee o Knee cap o Leg o Calf o Foot o Sole of foot o Head o Neck o Chest o Lungs o Heart o Groin o Pelvis (front) o Low back o Buttocks o Etc. (maybe more) †¢ What are the four abdominal quadrants and what major orga ns are found in each quadrant? What are the levels of organization and what is the order? Chemistry †¢ What are the four major elements of the body? †¢ What are the lesser or trace elements of the body? †¢ What are the three subatomic particles and what charge do they carry? †¢ What is an isotope? †¢ What is the difference between an atom and an element? †¢ What are the three major types of chemical bonds? How do they differ? o Give examples for each. †¢ What three atoms are associated with hydrogen bonding? †¢ What are the two major types of chemical reactions? †¢ Do you make or use energy when you make a bond? Break a bond? What is the difference between a catalyst and an enzyme? †¢ What is the major atom/element contained in organic compounds? †¢ What is an acid? †¢ What is a base? †¢ What is pH the measure of? †¢ If aspirin is a weakly acidic drug, where is it most likely to be absorbed in the gastrointestinal tract? Why? †¢ Is lemon juice an example of an acid or a base? †¢ Is household chlorine an example of an acid or a base? †¢ What are the four major types of organic compounds? †¢ What are examples of monosaccharides, disaccharides, and polysaccharides? †¢ What are examples of lipids? †¢ What are examples of proteins? What are the building blocks of proteins? †¢ What do proteins contain that carbohydrates and lipids do not? †¢ What are the two major types of nucleic acids? †¢ What are the two major types of purines? †¢ What are the three major types of pyrimidines? †¢ Which purines are bonded to which pyrimidines? How many hydrogen bond hold them together? †¢ What is DNA? †¢ What is RNA? †¢ What are the nucleotides (chains of nucleic acids) composed of? †¢ What are the two major parts of metabolism? †¢ What are the high compounds which store energy? Cells †¢ What is the plasma membrane composed of? What is the function of the plasma membrane? †¢ What are the two different types of plasma membrane proteins? †¢ What are the three functions of membrane proteins? †¢ Where are glycolipids only found? †¢ What are the three major types of membrane junctions? o What are their functions †¢ What is osmosis? †¢ What is diffusion? †¢ What are the two major types? †¢ What is active transport? †¢ What are the major types? †¢ What is endocytosis/exocytosis? †¢ What are the different types of endocytosis? †¢ What is phagocytosis? †¢ What is pinocytosis? †¢ What is clathrin-mediated/receptor-mediated endocytosis? What is the cytoplasm? Cytosol? †¢ What are the major organelles of the cell? †¢ What are their functions? o For example, what is the function of the following organelles? o Mitochondria o Peroxisomes o Lysosomes o Edoplasmic reticulum ? Smooth ? Rough o Golgi apparatus o Cytoskeleton o Centrioles o Riboso mes o Etc. (Maybe more) †¢ What are cilia? †¢ What is the nucleus? What does it contain? †¢ What is chromatin? †¢ What is the cell cycle? †¢ When is DNA replicated? †¢ What does the cell undergo cell division? †¢ What is mitosis? †¢ What are the phases of mitosis? What occurs during each phase? What is meiosis? How does it differ from mitosis? †¢ What are the phases of meiosis? †¢ What is transcription? From what to what? †¢ What is translation? From what to what? Tissues †¢ What makes up tissues? †¢ What are the 4 different types of tissues? †¢ What are the different types of epithelial tissues? †¢ How do you name the epithelial tissues? o Simple o Stratified o Pseudostratified o Transitional o Squamous o Cuboidal o Columnar o Etc. (look for more) †¢ Where are these epithelial tissues located? †¢ What are the major functions of each? †¢ What is the difference between exocrine and endocrine gla nds? Where do you find goblet cells? †¢ What is the function of goblet cells? †¢ What are the different types of exocrine glands? (Structures) †¢ What is the difference between merocrine and holocrine glands? †¢ What are the different types of connective tissues? o Loose o Areolar o Adipose o Reticular o Dense o Regular o Irregular o Cartilage (Hyaline, Elastic, Fibrous) o Bone (Osseous) o Blood †¢ What are their (above) functions and where are they found? †¢ What 3 structural elements make up connective tissue? †¢ What are the characteristics of nervous tissue? †¢ What are the 3 different types of muscle tissue? What the differences? What are the similarities? †¢ What are the characteristics for each? †¢ What happens in tissue repair? Skin Tissue †¢ What are the 3 major regions of the skin? †¢ What are the 4 cells of the epidermis? What are their functions? †¢ What are the 4 or 5 layers of the epidermis? †¢ Where do you find stratum lucidum? †¢ What is also called the basal layer? What is also called stratum germinativum? o What do you find in this layer? †¢ What is also called the prickly layer? o What do you find in this layer? †¢ What is also called the granular layer? o What do you find in this layer? What is also called the clear layer? o What do you find in this layer? †¢ What is also called the horny layer? o What do you find in this layer? †¢ Is the epidermis vascular? †¢ What are the 2 major divisions of the dermis? o What do you find in each layer? †¢ What do you find in the hypodermis or subcutaneous layer? †¢ What are the 3 pigments that contribute to skin color? †¢ What are the 4 different types of sweat glands? Where do you find each? †¢ What are sebaceous glands? †¢ Where do you find hair? o What is its function? o What is its structure? o What is the hair follicle? What are the 2 different types of hair and when or where are they found? o What is alopecia and what are some ways to treat it? †¢ What are nails? o What is its structure? †¢ What are some of the functions of the integumentary system? †¢ What are the 3 major types of skin cancer? o What are the degrees of severity? o What is the most dangerous? o What is the ABCD rule? †¢ What are burns? o What is a first degree burn? Example? o What is a second degree burn? Example? o What is a third degree burn? Example? o What is the rule of NINES? Bone Tissue †¢ What type of tissue is cartilage? o Structure? Function? †¢ What makes up cartilage? o Ground substance? o Fibers? o Cells? †¢ What are the 3 different types of cartilage? o Where do you find each type? †¢ What are the different types of growth for cartilage and which direction do they occur? o Appositional o Interstitial †¢ Is cartilage vascular? †¢ What are the 2 major divisions of the skeleton? †¢ What are the 4 major shape classificat ions for bone? †¢ What are some major functions of bone? †¢ What are the major bone markings and how are they described? o Tuberosity o Crest o Trochanter o Line o Tubercle o Epicondyle o Spine o Process Head o Facet o Condyle o Ramus o Meatus o Sinus o Fossa o Groove o Fissure o Foramen †¢ What is: o Diaphysis? o Epiphysis? o Metaphysis? o Epiphyseal line? o Periosteum? o Medullary cavity? †¢ Is bone vascular? †¢ What type of tissue is bone? o Structure? o Function? †¢ What makes up bone tissue? o Ground substance? o Fibers? o Cells? †¢ What types of bones contain spongy bone? †¢ What is the function of red bone marrow? o In infants? o In adults? †¢ What is the function of yellow bone marrow? †¢ What is the functional (or basic) unit of the bone? †¢ What are Haversian systems (or osteons)? What are: o Lamella o Haversian (central) canals o Volkmann’s canals o Canaliculi o Osteocytes o Osteogenic cells o Osteoblasts o Ost eoclasts †¢ What do you find in lacunae? †¢ What is endochondral ossification and where does it occur? o What are the 5 stages? †¢ What is intramembranous ossification? Example? †¢ What are the functional zones in long bone growth? o What are the 3 zones? †¢ How does growth hormone (GH) affect bone growth before puberty (and epiphyseal growth plate closure)? †¢ How does growth hormone (GH) affect bone growth after puberty (and epiphyseal growth plate closure)? What are the two hormones released at puberty? o What type of closure occurs as a result? o What type of growth does this closure end? †¢ What is the difference between bone deposition and resorption? †¢ What is calcium used for? †¢ What is the function of calcitonin? o Where does it come from? †¢ What is the function of parathyroid hormone? o Where does it come from †¢ What is Wolff’s law? †¢ Fractures? o Comminuted o Compression o Spiral o Epiphyseal o Depres sed o Greenstick †¢ What are the stages of bone healing? †¢ What is: o Osteomalacia o Rickets o Osteoporosis o Paget’s disease How to cite Fundamentals of Anatomy Physiology (9th Edition), Essay examples

Friday, December 6, 2019

Othello (232 words) Essay Example For Students

Othello (232 words) Essay The director of Othello at the Alley was very curious to know how other productions had 0 ,t* ,, , , ^n rr, r -, handled the trance scene (i.e. the moment in 4. 1 when Othello falls into an epileptic seizure). A ;pl utI u hAS Find as many descriptions as you can of how this moment was staged in other productions ^#tb{t Ofi 5;dpIotqfilmed versions of the play count) and write up summaries of them. Also, compile informationil, 4*uf*r1 g $: on the different types of seizures that epileptics experience in real life: what they look like, whatT :,Uln-( they feel like for the sufferer, what causes ihm, etc. These documents should be aimed aittre ?3W . rr- It I audience of a director and the actor plafng Othello.:irt*rE vLwv ur**{ff*o*..n1?tft*e*?l-he$r-4) The actor playing Michael Cassio in the Alley production was very curious about his statu$ldff irl d; an outsider. He has in common with Othello that he is not a native of Venice. Where is hefrom? What was the popular image of Cassios home city in Shakespeares day, and what wasthe basis for this image? How do other characters (especially Iago) refer to Cassio in the play,and how are these references connected to his home city? Answer these questions in a report forthe director and the actor playing Cassio.

Thursday, November 28, 2019

Globalization and International Business Essay Example

Globalization and International Business Essay 1. The broadening set of interdependent relationships among people from different parts of the world is known as ________. a. globalization b. Offshoring c. international business d. outsourcing 2. The term globalization is sometimes used to mean the ________. a. movement of jobs to low-wage countries b. business being undertaken outside the confines of any nation c. Uneven distribution of resources and their influence on different products and services in different parts of the world d. Integration of world economies through the reduction of barriers to the movement of trade, capital, technology, and people . Which of the following best defines international business? a. It includes all economic flows between two or more countries. b. It includes all private economic flows between two or more countries. c. It includes all business transactions involving two or more countries, whether the transactions are conducted by private or governmental organizations. d. It includes all business transactions in countries other than your home country 4. Which of the following is the most accurate comparison of how private organizations and governments conduct international business? a. The objectives for private organizations and governments are the same. b. The private organization’s objective is profit, whereas a government may or may not seek profit as an objective. c. Governments operate strictly for nonprofit motives, but private organizations seek profits. d. Governments undertake international business for more long-term objectives than private companies do. 5. The televising of sports competitions to viewers in multiple countries is an example of international business conducted to achieve the objective of ________. a. Acquiring resources b. Minimizing risk . Offshoring d. Sales expansion 6. An example of a U. S. merchandise import is an automobile made in ________ and sold ________. a. The United States by a Japanese company; in the United States b. The United States by a Japanese company; outside the United States c. Japan by a Japanese company: in the United States d. Japan by a U. S. company; outside the United States 7.. An example of a Japanese service export is a visit by a ________. a. Japanese citizen to Disneyland in the United States b. Japanese citizen to the Japan Pavilion at Epcot Center in the United States c. U. S. itizen to the Japan Pavilion at Epcot Center in the United States d. U. S. citizen to Tokyo Disneyland in Japan 8. A foreign direct investment occurs ________. a. Only when a company owns more than 50 percent of a foreign firm b. When a company controls a company abroad c. When foreign ownership is in private rather than government securities d. With the purchase of a foreign firm rather than the establishment of a new company abroad 9. Which of the following is an example of an international portfolio investment? a. Foreign ownership of bonds b. Ownership of patents used by a foreign company . A jointly owned foreign company d. One of a group of several foreign companies wholly owned by the same investor 10. A multinational enterprise (MNE) is one that is ________. a. among the world’s 500 lar gest companies b. owned and managed by companies whose headquarters are split among different countries c. licensed to operate by the United Nations Transnational Center d. willing to consider market and production locations anywhere in the world 11. A company starting out with a global focus, usually because of the international experience of its founders, is called a ________. . multinational enterprise b. transnational company c. strategically allied company d. born-global company 12. The fact that flower producers from Ecuador, Israel, and New Zealand all compete for sales in the same markets is due primarily to ________. a. the development of new strains of flowers that last longer b. advancements in communications c. advancements in transportation d. cross-national success in fighting insects that move internationally on plants 13. Which of the following is a reason that international business has recently grown at such a rapid pace? . the end of the political schism between t he Communist and non-Communist blocs b. stricter government policies on cross-border movements c. decreasing global competition d. None of the above 14. Which of the following is not a reason to study international business? a. Business conducted outside the confines of any one country is on the decline. b. Global events affect almost all companies. c. By approaching operating strategies from an international standpoint, you may be able to better obtain the resources you need. d. We will write a custom essay sample on Globalization and International Business specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Globalization and International Business specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Globalization and International Business specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The physical, social, and competitive conditions differ from country to country. 15. In a(n) ________culture, people tend to regard seemingly peripheral information as pertinent to decision making and infer meanings from things that people say either indirectly or casually. a. pragmatist b. idealist c. fatalistic d. high-context 16. _____ consists of specific learned norms based on attitudes, values, and beliefs of a group of people. a. Ethnology b. Civilization c. Culture d. Doctrine 17. A major problem when cultures collide in international business occurs when ________. . a company’s employees encounter distress because of difficulty in accepting or adjusting to foreign behaviors b. Employees disagree on the style of art for decorating the office c. Local people have no expectation that foreigners should adjust to their culture d. Companies understand and adjust to the national cultures in which they do business 18. A problem of using the nation as a reference point for cul ture is that ________. a. Nations fail to mediate the different interests within their boundaries b. Self-stereotypes tend to fall along national lines . Such an approach tends to be polycentric d. Variations tend to be great within a country 19. Creolization refers to ________. a. Government efforts to maintain a distinct cultural identity b. The process of mixing elements of an outside culture to a national culture c. The use of stereotypes to describe a culture d. Changes as cultures evolve over time 20. _____ peoples account for the largest percentage of global production. a. English-speaking b. Mandarin-speaking c. French-speaking d. Spanish-speaking

Monday, November 25, 2019

Online Resources for Cinderella Fairy Tales

Online Resources for Cinderella Fairy Tales What is it about the fairy tale Cinderella that is so appealing that there are versions in numerous cultures, and children beg their parents to read or tell the story just one more time? Depending on where and when you were brought up, your idea of Cinderella may be the Disney movie, the fairy tale in Grimms Fairy Tales, the classic fairy tale by Charles Perrault, upon which the Disney movie is based, or one of the other versions of Cinderella. To further confuse matters, calling a story a Cinderella story does not mean that the heroine is named Cinderella. While the names Ashpet, Tattercoats, and Catskins may be somewhat familiar to you, there seem to be as many different names for the main protagonist as there are different versions of the story. Elements of a Cinderella Story What exactly makes a story a Cinderella story? While there seem to be several interpretations of this, there also seems to be general agreement that you will usually find certain elements in a Cinderella story. The main character is generally, but not always, a girl who is badly treated by her family. Cinderella is a good and kind person, and her goodness is rewarded with magical assistance. She is recognized for her worth by something she has left behind (for example, a golden slipper). She is elevated in position by a royal person, who loves her for her good qualities. Story Variations As early as the late nineteenth century, variations of the story were being collected for publication. In 1891 The Folk-Lore Society in London published Marian Roalfe Coxs Cinderella: Three Hundred and Forty-Five Variants of Cinderella, Catskin, and Cap 0 Rushes, Abstracted and Tabulated, with a Discussion of Medieval Analogues and Notes. Professor Russell Pecks online Cinderella Bibliography will give you an idea of just how very many versions there are. The bibliography, which includes summaries for many of the stories, includes basic European texts, modern childrens editions and adaptations, including versions of the Cinderella story from around the world, as well as a great deal of other information. The Cinderella Project If youd like to compare some versions yourself, visit The Cinderella Project. It is a text and image archive, which contains a dozen English versions of Cinderella. According to the sites introduction, The Cinderellas presented here represent some of the more common varieties of the tale from the English-speaking world in the eighteenth, nineteenth, and early twentieth centuries. Materials to construct this archive were drawn from the de Grummond Childrens Literature Research Collection at the University of Southern Mississippi. Another resource from the de Grummond Childrens Literature Research Collection is the table of Cinderella: Variations Multicultural Versions, which includes information about a great many versions from a variety of countries. More Cinderella Resources Cinderella Stories, from The Childrens Literature Web Guide, provides an excellent list of reference books, articles, picture books, and online resources. One of the most comprehensive childrens books Ive found is Judy Sierras Cinderella, which is part of The Oryx Multicultural Folktale Series. The books contain one- to nine-page versions of 25 Cinderella stories from different countries. The stories are good for reading aloud; there are no illustrations of the action, so your children will have to use their imaginations. The stories also work well in the classroom, and the author has included several pages of activities for children nine to fourteen years old. There is also a glossary and a bibliography as well as background information. The Cinderella page on the Folklore and Mythology Electronic Texts site contains the texts of folktales and related stories from a variety of different countries about persecuted heroines. Cinderella or The Little Glass Slipper is an online version of the classic tale by Charles Perrault. If your kids or teens like fairy tale retelling with a twist, often humorous, see  Modern Fairy Tales for Teen Girls.

Thursday, November 21, 2019

The Marketing Practice For Unsigned Independent Artists And Their Essay

The Marketing Practice For Unsigned Independent Artists And Their Music - Essay Example However, McCarthy (1987) prefers a more explicit explanation ÃŽ ¿f the marketing mix, suggesting that the mix is "a set ÃŽ ¿f controllable variables which the organization puts together to satisfy a target group." A representative marketing mix involves a product provided at a price, combined with some level ÃŽ ¿f promotion to attract potential customers, along with a way (a "place") to meet those customers (McCarthy, 1987). In service marketing, McColl-Kennedy and Kiel (2003) identify three extended elements for marketers. In addition to the traditional 4 Ps, McColl-Kennedy and Kiel (2003) stress the core role ÃŽ ¿f people in a service industry, including both employees and customers or potential customers. Additionally, the service process and physical evidence take on additional importance in service industries. All process can produce best results for the marketing of unsigned independent artists and their music. Kotler defines the product as a combination ÃŽ ¿f goods and service s (Kotler et al, 2001). Given the service focus ÃŽ ¿f their work, McColl-Kennedy, and Kiel (2003) define a product more generally. They term a product merely as a bundle ÃŽ ¿f attributes--some tangible, some intangible--offered to a buyer by a seller.Marketing and management theorists agree on the simple concept ÃŽ ¿f price.

Wednesday, November 20, 2019

History of East Africa Essay Example | Topics and Well Written Essays - 1500 words

History of East Africa - Essay Example Slavery is defined as a condition whereby a person, known as a slave is under the control of another. Slavery almost always occurs for the purpose of securing labor. History dictates that those who become slaves had different ethnicity, nationality, religion, sex or race than the dominant group, typically taken prisoner as a result of war. Capture meant death or slavery if one paid no ransom. Social entities characterized with poverty, overpopulation, and cultural and technological lag are frequently exported as slaves to more developed nations.The nature of the slavery differed greatly across the continent. There were large plantations toiled by slaves in Egypt, Sudan and Zanzibar, but this was not a typical use of slaves in Africa as a whole. Slaves were protected and incorporated into the slave-owning family while in others, slaves were brutally abused, and even used for human sacrifices.The practice of slavery and slave trade existed in Africa long before the Europeans arrived (B eck. 2004). Slaves were regarded as investment of local chiefs, kings, merchants and dependent royal subjects for personal gains and revenue as well as performing administrative or military duties. Prior to the European conquest, slavery was a tool in building and strengthening states. In the period of the European colonization, slave trade changed dramatically causing internal divisions among African societies (Amber. 2004). The Oyo-Dahomey Wars, local/regional conflicts among the Asante, and internal division within the Congo kingdoms helped the Europeans acquire slaves in exchange for textiles, guns and ammunitions to expand their territories. The Europeans benefited from this by shipping off the slaves to the plantations of the Americas. As a result the African societies experienced a drastic change depopulating skilled craftsmen and increased wars among tribes (Cooper. 1980). Families were torn apart and children that were left behind became vulnerable to being captured by riva l tribesman (Amber. 2004). The slave trade as a result expanded because of the participation of African rulers and merchants (Beachey. 1976) in the international exchange economy, involving the exports of humans. Africans were manipulated and used by Europeans through the domination of Africa's natural resources (Cooper. 1980). In the beginning of European involvement in Africa, they were initially interested in trading with Africans for their gold, slaves, ivory, and other resources. Europeans began trading in Africa in the 15th century, mainly getting gold and slaves. When they reached the eastern coast of Africa, their prime interest shifted to controlling and securing trade routes to India. For a few centuries, European involvement in Africa was mostly contained to the coastal regions. In the East, the Omanis gained nominal control of the islands, but until the reign of Sayyid (1804-56) they took little interest in them (Nwulia. p13-14. 1975). Sayyid recognized the commercial value of East Africa and increasingly turned his attention to Zanzibar and Pemba, where he permanently relocated his court into (Encyclopedia Britannica Online. 2006). He brought many Arabs with him, and they gained control of Zanzibar's fertile soil, forcing most of the Hadimu to migrate to the eastern part of the island. The Hadimu were obliged to work on the clove plantations. Sayyid controlled much of the East where Zanzibar became the main center of ivory and slave trade (Cooper.1980). Some of them were used on the clove plantations while others were exported to other parts overseas. With Zanzibar's trade being administered by Omanis' who organized caravans into the interior of

Monday, November 18, 2019

Literature Review on Total Quality Management in public and private Essay

Literature Review on Total Quality Management in public and private preschools - Essay Example The use of quality management issues in public and education sector is more recent, and the interest of working with quality from a TQM point of view within the education sector has grown during the last decade (Dale, et al., nd). The use of TQM in the public sector such as education and the health sectors is deemed as part of the new public management. New public management is a general term for various change initiatives, which has been brought about by escalating requirements from different authorities. The Swedish public sector introduced an administrative law in 1987 that requires counteracting of inconveniences and enhancing accessibility among authorities. The Swedish commission on advanced vocational education necessitates that educational organizations employ quality assurance as some kind of quality evaluation. Formal definitions of total quality management preschool The external concept of quality refers to attempts to enhance the quality of the incoming product. In the ca se of schools, the product is the student or the child who is entering school for the first occasion. Industry operates with sellers who make parts, which when assembled will be the end product. Schools on the other, hand have two vendors, which are the preschool children and their parents or guardians. Schools ought to have programs for preschool and parenting. Nevertheless, this is often not possible to have preschooling as part of an ongoing program in most cases due to cost inadequacies. If possible, any school wishing to implement the external quality concept should have a preschool program. There are numerous definitions of the quality concept as put forward by different scholars (Karoly & Bigelow, 2005). There are five broad concepts of the term quality. One aspect is the transcendent concept where quality is taken as the innate excellence, which is absolute and universally acknowledgeable and long lasting. In preschooling, transcendent quality can be learned to be acknowledg ed through experience. The second approach to quality is product based, where quality reflects differences in the amount of some ingredient or factor possessed by a product. Preschool quality management concept on product based refers to attributes possessed by students. The third attribute of quality is user based, where the quality of the best satisfies clients’ preferences. Preschool quality management reflects on students meeting the requirements and needs of the employers as they look for those students with the highest quality. The fourth aspect of quality is manufacturing based, where the focus is on the supply side. Manufacturing based quality is essentially concerned with manufacturing practices and fulfilling tolerances (Bradley, 1994). The final concept of quality is value based, where quality is measured in terms of costs and price. In preschooling total quality management, the school should offer performance or conformance at an acceptable price and cost. Main co mponents of total quality management in preschool There are five main basic components in preschool total quality management that foster young children skills and abilities. These are the curriculum, the early literacy learning principles, accountability and assessment, teacher education and professional growth, as well as home-school relations (Bracken, 2004). Early literacy learning principles Developing standards for preschool is among the best

Friday, November 15, 2019

Challenges in Caring for Dementia Patients

Challenges in Caring for Dementia Patients INTRODUCTION Dementia consists of a lot of symptoms that include lowering ability to do routine or familiar tasks, impairment of the memory, reasoning and judgment, behavior and mood changes. However, treatments are not yet available for the progressive, irreversible, dementias in which nerve cells in the brain become sick and eventually die. People experiencing dementia have been entitled the right to enjoy the highest possible quality of care and quality of life by engaging in meaningful relationships which are based on trust, respect, sharing, understanding, dignity and. TASKS These are the principles involving the person-centered approach on older people with dementia and other common geriatric health problems with respect to the following: Individuality Each and everyone are unique and do have different moral stance, ideologies, philosophies, social outlook, and even likes and dislikes in life. Approaching an individual that has dementia through a person centered type; one must acknowledge the person’s history, interests and hobbies and respect the person’s whole uniqueness. Emphasize the moral worth of people with dementia and other common geriatric health conditions. Rights Every person is empowered and entitled to human rights. It is important to protect people with dementia against people who might want to harm them. Knowing the rights of the person and respecting them allows the person with dementia maintain their dignity. Choice Regardless of the level of physical or physical impairment people with dementia, families and friends are supported and encouraged in partaking in the decision making and care at the way they choose. This includes the respecting their choices that are dealt in simple things they do every day. Privacy Every individual has the right to hold information about them from being exposed. The person has the control if they allow others to gain information or details about themselves. Privacy of the person should be respected and not to be spread for his honor and reputation. Independence Encouraging people with dementia to participate as much as possible on the physical activities on a daily basis. Maintaining the strength and flexibility on the person with dementia will promote independence. One activity that can help maintain the person’s strength and flexibility is physiotherapy. Dignity and Respect – Just like any other individual, people that have dementia or any other common geriatric health conditions are people first. Their choices and perspectives are to be honored and heed. They have an inherent value and dignity which must remain with them throughout the whole course of the disease and should be respected at all times. It is appropriate to include in the planning and delivery of care their families, their beliefs, spiritual backgrounds and values of people with dementia. Autonomy – Person with dementia or any other common geriatric medical condition should have the opportunity to create informed decisions about the treatments and care that are provided, and in collaboration with their healthcare professionals. Review of the non-person-centered approach to dementia and other common geriatric health condition’s care, from the: Institution perspective There are various implemented activities are created together in a single rational plan purposely to meet the official objectives and goals of the institution. There are many aspects that this perspective encompasses to sustain the well being and health of the person with dementia; such as their physical and social environment. Bio-medical perspective This mainly focuses on diagnosing and treating the person with dementia. It concentrates on the person’s behavior and symptoms and finds ways to lessen these through drug studies and treatments. Biomedical perspective means that the cause of symptoms and behaviors is assumed to be the individual involved. A biomedical understanding of dementia is necessary in guaranteeing the person has a correct diagno sis, to provide treatment and support from memory clinics and to gain the latest and most proper medical treatments. Range of techniques used to meet the wavering abilities and the needs of individuals with dementia and other common geriatric medical conditions to maintain their health and well being: Reality-oriented approach Reality orientation is a therapy that lessens the feeling of memory loss, confusion and mental disorientation and also better the self-esteem of the person with dementia. This involves displaying of information such as current dates, events, location, and names of people. And thus reinforced by orientation cues such as sign posts, photos, color coded doors, weather boards and labels on cupboards. Validation approach Validation approach is a therapy that places emphasis on the probable thoughts and feelings behind the behavior of the person, and rather than forcing the person to be in our reality, it propose that we are to join with the reality of that person. Validation therapy may suggest that we ask her questions about the family of the person with dementia, such as what the person misses most about his family and what is his favorite family get together. With this therapy, the response to a scenario may pertain not castigating the person and accepting the concerns of the person with dementia, but also communicating about their issues and bit by bit steering the conversation in a different direction. This will help them acknowledge the meaning of their feelings and thoughts and that it would reduce their distress. Assistive technologies Assistive technology would refer to any system or device that provides the person with dementia to carry out a task that they find difficult and unable to do, or maximise comfort and will provide safety with any activity can do. These devices will help people who have medical conditions with: eyesight, hearing, speaking, moving around memory and thought processing activities of daily livingactivities Assistive technology can promoteautonomy and independence, both for the person with dementia and those around them and will help manage potential risks in and around the home, facilitates the memory and will help improve their quality of life even with dementia or any other common geriatric medical condition. Reminiscence techniques This technique involves re-experiencing and recalling the persons events especially that matter in his lives. This technique uses talking about the things from his past using familiar objects, sounds and photos. This technique respects the life of the individual’s character and life story to improve in depression, loneliness and further the individual’s psychological wellness. Holistic approach Holistic approach takes into account the specific needs of each individual, may it be physical, emotional, and social aspect of the person with dementia. Properly eliminating the potential problems surrounding the individual such as lighting, noise clutter and tweaks can minimize anxiety and agitation of a person with dementia. The care plans in holistic type of approach is looking at specific need of the person with dementia, the individual should be involved in the design of the services, tailored according to their needs and meeting their aspirations in order to guarantee that the health care facilities will be able to provide the proper care to give to the person with dementia. Responsive and flexible approach Responsive and flexible approach can be used to help handle individuals in many of the behavioral conditions that are involving dementia, such as aggression, delusional thinking, and depression. It is acknowledging the independence of the person and focus on what suits the individual. It is more on matching the activity to the individual and lessens the emphasis on the completion of person care tasks at particular time rather than coercing them. The impacts of equality, and cultural and diversity issues on the provision of the person-centered approach to individuals with dementia and other common geriatric conditions within the: Public health and promotion There are heaps of organisations that promote health and provide support people with dementia. And organisations such as the World Health Organisation collaborates with government bodies around the world in order raise global awareness about people who are experiencing dementia and the support they need. Organisations such as The Health Foundation, made it a priority in advocating for action on proper treatment, intervention, and care for the individuals. These organisations aid in dissemination of these information about the people with dementia and the demand of care that these individual needs will better the services in health care facilities. Attitudes to health and demand for healthcare The increase of demand of health care and the outsourcing of health care professionals from other countries is due to the ageing population of the country. The ageing population increases the demand of health care professionals in rest homes, hospitals, nursing homes and other health care facilities The impacts that health sector standard and codes of practice and other published standards have on the person-centered practice approach for individuals with dementia and other common geriatric health conditions. The person centered type of approach concentrates on individuals rather than on the health condition. A person-centered type of approach to dementia and other common geriatric health problems acknowledges each individual are unique and have different values, personal history and behavior and that each individual has an equal right to be treated with respect, right to dignity, and the right to fully participate in their environment. Understanding and respecting the person with dementia will help the health care sectors provide a very effective and efficient health care service. RECOMMENDATION Person – centered type of approach in the health care sectors towards people with dementia or any other common geriatric health conditions will provide an efficient and effective health and social facilities, in which it involves understanding and respecting these individuals. Demonstrating sensitivity, seeking to engage with them through their aspirations and values, and understanding their spiritual, social and cultural background will provide a great help in improving the services in the health sectors. Maintaining and monitoring regularly these health care practices must be observed in order to provide the appropriate amount of care to give in the health care facilities. CONCLUSION Believing that providing support to people with dementia and experiencing these hurdles in life is an important part of being a health care professional. Understanding these individuals and respecting their social backgrounds, rights, privacy, uniqueness, dignity, independence and their value as a human being is a very important aspect in providing care towards people with dementia or even people with any other common medical conditions. I believed health care facilities specializing people with dementia will dramatically improve the health care services through applying the person centered type of approach towards their clients. BIBLIOGRAPHY Electronic Sources AlzheimerSociety. Guideline for care: Person centred care of people with dementia living incare homes. Retrieved on 08 August 2014 from http://www.alzheimer.ca/en/About-dementia/For-health-care-professionals/~/media/Files/national/Culture-change/culture_change_framework_e.ashx LeadingAge. Building a Person Centered Culture for Dementia Care. Retrieved on 08 August 2014 from http://www.leadingage.org/Building_a_Person-Centered_Culture_for_Dementia_Care_V3N5.aspx The Dementia Services Development Centre. An Educational Resource to Support Early Interventions for People receiving a Diagnosis of Dementia. Retrieved on 08 August 2014 from http://www.nes.scot.nhs.uk/media/351619/early_interventions_dementia_education_resource.pdf Julian Hughes. Models of Dementia Care: Person – Centered, Palliative and Supportive. Retrieved on 08 August 2014 from http://www.fightdementia.org.au/common/files/NAT/Paper_35_web_v2.pdf Alzheimer’s Association. Respect for Autonomy. Retrieved on 08 August 2014 from http://www.alz.org/documents_custom/statements/respect_for_autonomy.pdf Alzheimer Scotland. Dementia: autonomy and decision – making Putting into practice. Retrieved on 08 August 2014 from http://www.nuffieldfoundation.org/sites/default/files/files/Dementia_autonomy%20_decision-making.pdf Alzheimer’s/Dementia. What Is Person – Centered Care in Dementia?. Retrieved on 08 August 2014 from http://alzheimers.about.com/od/caregiving/fl/What-Is-Person-Centered-Care-in-Dementia.htm Alzheimer’s Society. Understanding and respecting the person with dementia. Retrieved on 09 August 2014 from http://www.alzheimers.org.uk/site/scripts/documents_info.php?documentID=84 Alzheimer’s Association. Personal care: Assisting a person in the middle or late stage of dementia with daily needs. Retrieved on 09 August 2014 from https://www.alz.org/national/documents/brochure_personalcare.pdf NHS choices. How is dementia treated?. Retrieved on 09 August 2014 from http://www.nhs.uk/Conditions/dementia-guide/Pages/dementia-treatment.aspx Keep In Mind. Holistic Dementia Care Solutions. Retrieved on 09 August 2014 from http://keepinmindinc.com/holistic-dementia-solutions/ StudyMode. Promote Person – Centred Approaches in Health and Social Care. Retrieved on 09 August 2014 from http://www.studymode.com/essays/Promote-Person-Centred-Approaches-In-Health-And-1577167.html National Institute for Health and Care Excellence. Dementia: Supporting people with dementia and their carers in health and social care. Retrieved on 09 August 2014 from http://www.nice.org.uk/guidance/cg42/chapter/person-centred-care Alzheimer’s Association. Assistive Technology. Retrieved on 09 August 2014 from http://www.alz.org/library/downloads/search_assistivetechnology.pdf Inclusive Solution. SEN Draft Code of Practice 2014 – Person – Centred Planning. Retrieved on 09 August 2014 from http://inclusive-solutions.com/sen-draft-code-of-practice-2014-person-centred-planning/

Wednesday, November 13, 2019

Kants Theses: Unknowability and Non-Spatiotemporality :: Kant Argumentative Argument Papers

Kant's Theses: Unknowability and Non-Spatiotemporality In the present paper is analyzed the relationship between Kant's theses concerning unknowability and non-spatiotemporality of things in themselves. First of all, it is argued that even by taking for granted that the Unknowability Thesis does not contradict the Non-Spatiotemporality Thesis, because the former can be thought as a consequence of the latter, this is not enough to avoid another problem, namely, that the Non-Spatiotemporality Thesis is not sufficient to abolish the possibility of thinking consistently of space and time as empirical or material. It is also remembered that this point has already been partially envisaged for the first time by H.A. Pistorius (and later by A. Trendelenburg) and raised as the objection of the "third possibility" or "neglected alternative." Furthermore, it is maintained that although Kant tries to eliminate this possibility in the Metaphysical Expositions of Space and Time (but not in the Antinomies), by attempting to prove that space and time ar e only formal necessary conditions of sensibility, he cannot do it successfully. Hereafter it is argued that his circumstance is not due to the above objection itself, but to another difficulty that can only be grasped through the analysis of Kant's main argument in the Metaphysical Expositions of Transcendental Aesthetic. Ultimately, in order to show this difficulty, it is argued first that insofar as the Non-spatiotemporality Thesis supposes the validity of the Singularity Thesis, and this supposes the validity of the Apriority Thesis, the whole force of proof reposes on this latter. Secondly, it is shown that, despite his effort, Kant could not justify satisfactorily his claim to the formal apriority of space and time because of his failure to demonstrate necessarily the Apriority Thesis. We have already given a detailed account of this question in another place, (1) so that here we will try to explain only one of the main arguments. The reason why we have chosen the following one among the others reposes on the fact that it involves an almost unperceived supposition on Kant's part, whose possible implications we would like to explore. The first thing to be said is that Kant says we cannot know the things as they are in themselves, because in this case they would be essentially neither spatial nor temporal ones. We could surely ask: how can Kant say that, while maintaining simultaneously the Unknowability Thesis? How can he say that things in themselves are neither spatial nor temporal, if he admits that they are unknowable for us?

Monday, November 11, 2019

To what extent did Thatcher achieve her aims in foreign policy?

When Margaret Thatcher first came to power in 1979 she had little interest in foreign policy but focussing mainly on economic and domestic policy. However, it was an area where she left a huge impact on. One of Thatcher’s aims was to increase the defence for Britain as she believed the USSR was a massive threat militarily. This meant improving relations with the USA. Her views on Communism helped with this as her and Ronald Reagan both shared the same ideas. She also believed NATO was vital to British and European defence and so to strengthen this relationship was important. She supported NATO’s decision to deploy US nuclear cruise and Pershing missiles in Western Europe and permitted the US to station more than 160 cruise missiles at RAF Greenham Common, even though she knew it would trigger mass protests by the Campaign for Nuclear Disarmament. Relations improved with the US when Thatcher permitted US F-111s to use Royal Air Force bases for the bombing of Libya in retaliation for their apparent bombing of a Berlin nightclub; this decision wasn’t very popular with the British citizens. Another one of Margaret Thatcher’s aims was to reassert Britain’s position as a major power. Many people will say she achieved this because of the Falklands War. In April 1982, Argentina ordered the invasion of the Falkland Islands and South Georgia which were under British control at the time. She successfully retook the islands back by setting up a War Cabinet and dispatching a naval task force against them which in June they surrendered. Even though 255 British soldiers died and the attack on an Argentinian cruiser which sunk and killed everyone on board, people were far more distracted by the victory which took place. This helped her win the 1983 elections. However, she was strongly criticised as to why she didn’t pay attention to the Falklands’ defence that led to the war, in which she could have stopped happening. This in turn would have saved the lives of the British soldiers and the people on the Argentinian cruiser. Some people may disagree that Thatcher achieved the aim to raise Britain’s status entirely because of the Grenada incident. On October 1983, the USA attacked Grenada; a member of the Commonwealth, without consulting Britain to take-over a Marxist organisation. This was an embarrassment for Thatcher because it showed her weakness to defend countries which were once members of the Commonwealth who felt they still needed to be defended. Thatcher also wanted to see the defeat of Communism, which some people argue was achieved and that her role played an important part. She was able to build a working relationship with Mikhail Gorbachev who came to power in the Soviet Union in 1985. This placed Britain in a good position to be the peace-maker between the US and the Soviet Union. They ended up meeting a couple of times which led to the agreement to scrap all intermediate-range missiles from Europe, the elimination of tactical and battlefield nuclear weapons and conventional forces. After that many countries in Eastern Europe experienced their own revolution which led to domestic changes and an end to the Soviet domination over them. This was a victory for Britain and all the other NATO countries. Although this aim was achieved, Thatcher feared that because many changes were happening across Eastern Europe, Germany would start to reunify and become strong again which would affect the European balance of power and Thatcher didn’t like this. After discussing the aims of Margaret Thatcher in Foreign Policy, I believe on the whole she achieved them. She managed to reassert Britain’s position as a superpower because of the Falklands war. It was a massive turning point for Thatcher and a defining moment in her premiership which helped her stay in power by winning the 1983 election. Even though many people died during the Falkland’s War, she was considered a highly talented and committed war leader by many people. She also helped defeat Communism by building a relationship with the Soviet leader and making discussions between the US and the Soviet Union easier. This led to nuclear disarmament which helped with Britain’s fear of Russia attacking them.

Friday, November 8, 2019

PRSA About to Launch an MBA Program in Communications Essays

PRSA About to Launch an MBA Program in Communications Essays PRSA About to Launch an MBA Program in Communications Essay PRSA About to Launch an MBA Program in Communications Essay While MBA programs got large boost for the past few years, PRSA has launched a new MBA program in communications. Graduate students and professionals are focusing on getting MBA degree in order to make an upgrade in their knowledge and careers. There are many accredited MBA programs available through all business schools which offer many fields for specialization. Now the Public Relations Society of America (PRSA) wants a piece of this pie offering a strategic communication MBA program. This comes after a year since PRSA teams reported they are working with few business schools for offering MBA initiative. Back then, it was said that PRSA has made a partnership deal with 5 schools of business for this initiative. These schools will incorporate public relations MBA training in its programs. PRSA has even announced these schools at an awards event in NYC. These schools are: Dartmouth College – Tuck School of Business Northwestern University – Kellogg School of Management Quinnipiac University – School of Business University of Maryland – Robert H. Smith Business School University of Texas – College of Business Administration The main purpose for this project is for the business schools to include reputation and communication management program in its curricula. Alongside these schools, it’s expected some other business schools to offer the program during 2014-2015 academic year. These schools are: Syracuse University – Whitman School of Management Syracuse University – SI Newhouse School of Public Communications University of St. Thomas Opus College of Business Ohio State University – Fisher College of Business This MBA program in communications by PRSA represents a multi-year hard effort to introduce the strategic communication importance in these MBA programs. This initiative will give all MBA candidates better appreciation of the strategic value of businesses’ public relations. It will help them get the proper knowledge and apply it to be better leaders for their organizations on longer term. Many surveys have shown that communication strategy and reputation management are equally important skills for succeeding in your business field. Building this MBA program in communications will become a key element in these programs. It will bring significant contribution to the public relation practices and contribute to other business practices. Greater appreciation and better understanding of the public relations will help all practitioners get more frequent and easier involvement in crucial business decisions. The program itself will give business leaders the proper reputation and preparation they need in order to confront with modern-day business crises and challenges. This PRSA MBA program in communications includes very flexible full-semester which covers several key areas such as: Internal and external corporate communications Investor relations Integrated marketing communications Corporate social responsibility Crisis communications Government relations From the close collaboration with the business schools that will offer this program, PRSA has announced very flexible syllabus that offers the course in three formats. These formats are divided as: full semester, seminar and mini-mester. You can visit the official webpage for this initiative and get more details about it.

Wednesday, November 6, 2019

Religion Reading Response #5 Essays - Baptism, Infant Baptism

Religion Reading Response #5 Essays - Baptism, Infant Baptism Madeline Stickler February 26,2016 Reading Response #5 Professor Ryan Menno Simons Menno Simons was born in in 1496 and ordained to the Roman Catholic priesthood in 1524. Four years after the Anabaptist movement began, at the age of 32, Menno studied the Bible to see if the Anabaptists claims about errors in Catholic teachings were correct. He gradually conceded they were. In 1536, at the age of 40, Menno left the Catholic Church and began living the stressful, dangerous life of an outcast Anabaptist. Mennos main focuses were on baptism, the Lords Supper, pacifism, and the ban. Though I may not personally believe all the same things Menno did, I am a strong advocate against baptism in infants. Not growing up in the church, I was never and still have not been baptized. According to Merriam Webster, baptism is a ceremonial immersion in water, or application of water, as an initiatory rite or sacrament of the Christian church, or washing away of sins. Infants in the first year of their lives are not capable of sin, therefore giving no reason for baptism at such a young age. It is my belief that any young adult or adult should be able to choose when they would like to be baptized, because for baptism, one must have accepted Jesus Christ into their lives, heard His word, and believe it before making any changes in their lifestyle. As said in Mark 16:16, Here, faith did not follow baptism, but baptism followed faith. To me, there is no other scripture that better defends against infant baptism and in the New Testament, there is no scripture implying that baptism must be in infants. I also presume communion, drawn from the Lords Supper, as one of the best ways to commemorate Jesus dying for our sins. The wine and bread, representing the body and the blood of Christ, memorializes just how much we are loved and our devotion of our life to Him. Pacifism is a great outlook we should have on life, but in all reality, every dispute cannot be justified and settled by peaceful means.

Monday, November 4, 2019

Erecruitment Essay Example | Topics and Well Written Essays - 1250 words

Erecruitment - Essay Example E here refers to online and recruitment as we all know means to employ people for jobs. In a lump sum, it is also referred to as online recruitment. Basically, by the use of the computer and the internet, it brings potential employers and employees into a single destination in the look for a job. Another form of recruitment that's available is the basic one; the one where companies advertise in the news papers, candidates apply and are called in for interviews. However, the orthodox recruitment system has lost its touch and e-recruitment is taking over. According to a recent study, a job is among the top reasons why new users will come to the internet besides e-mail. It is believed that there are more than 18 million rsum's floating online across the web at this time in history! Many big and small organizations around the globe are using the internet as a source of recruitment. How this process of recruitment works via the internet is that first of all they advertise job vacancies through the internet. Then many people view the positions and the interested job seekers send in their applications or curriculum vitae (what many people refer to as the CV in recent times) through an e-mail over the internet. Alternately, this system works in the reverse as well; the job seekers place their CV's over the worldwide web which can be viewed by prospective employers depending upon their necessities. Generally, there are two kinds of e-recruitment that an organization can use, 1) Job portals, and 2) By creating an e-recruiting section in a company's own website. Most organizations prefer looking for jobs through job portals then by creating a separate section for that purpose on their own company website. How organizations make use of the job portals can be compared to how a fishnet separates fish from water; the approaching organizations place the job descriptions and specifications on the job portal and then search the possible rsum's posted on the site to match their demand. Lets discuss how the second option works; the company adds a software to its website, where the hopeful applicants post their rsums into the company database for consideration when a job vacancy is reported. However if we compare the two options, the job portal option seems much better to me. The people who operate the job portals, even though they charge you a certain fee in case they find you a match, they always give you the best filtered results and save your time. What the people who work for the job portals do, is that they search the entire lot of applications, only for the most capable and deserving one's which are then forwarded to the organization for selection from the already shot-listed candidates. However, in the case where the company posts jobs on its own website, not only would be prove expensive to them, but would also take up a lot of their time. They would have to pay bills to their web-operators who set sets up the job adds on their website, then they'll have to waste time looking through all the candidates who

Friday, November 1, 2019

Restraints and seclusion Essay Example | Topics and Well Written Essays - 500 words

Restraints and seclusion - Essay Example aises the concern if restrained re-traumatizes the sick at their most vulnerable, if seclusion damages the alliance of therapeutic and if that is the case if it can undergo justification. Studies from Massachusetts consider the vulnerable to be mostly affected by seclusion. The vulnerable consist of those with past sexual abuse, physical abuse, physical trail, developmentally disabled, physically trail, and sensory impaired patients. Therefore, seclusion can easily lead to re-traumatization to the above named group of individual. LaFond, R. (2007, September). Reducing Seclusion and Restraint for Improved Patient and Staff Safety. In a https://www.crisisprevention.com., 2 (4), 12 Retrieved July 9, 2013, from https://www.crisi prevention .com/CPI/media /Media/Resources/research/Lafond-from-07-JSM-JOU-002. Pdf This article â€Å"Reducing seclusion and restraint for improved patient and staff safety† by Randall Lafond talks about the benefits of avoiding seclusion and restraints for patients. The author states that there should be legal law which reduces seclusion and restraint among patients. The article explains the way in which health care services disregard the importance of the reduction of seclusion and restraints. He states that staff must be trained to encourage the practice of reducing seclusion and restraint among patients. As per LaFond, â€Å"In the baseline year of 2002, 83 episodes of seclusion and restraint were documented. The total documented time was 220:03 minutes against 1606 admissions and a total of 16,054 patient days†. He asserts that for the safety of psychiatric patients the reduction of seclusion and restraints is important. Master, K. (2004). Can narrative therapy decrease the use of seclusion and restraint, 2 (4), 34. Retrieved July 8, 2013, from http://www.aacap.org/AACAP/M ember Resources/Practice_Information/SR_Articles/Can_Narrative_Therapy_Decrease_th e_Use_of_Seclusion_and_Restraint.aspx This article by Kim Masters states whether

Thursday, October 31, 2019

Threat of the over use of technology ( computer ) in teaching student Research Paper

Threat of the over use of technology ( computer ) in teaching student in primary schools - Research Paper Example hnology offers a variety of benefits to enhance the quality of education and make the process of learning more convenient and interesting both for the teacher and the students, overuse of technology in teaching students in primary schools poses several kinds of threats as well. â€Å"Family, school, and workplace environments are now on the verge of what can be termed the â€Å"Triple Disconnect† – from self, others and nature† (zonein.ca, 2014). The Canadian Society of Pediatrics and the American Academy of Pediatrics state that infants between 0 and 2 years of age should not be exposed to any kind of technology at all, children from 3 to 5 years of age should not be exposed to technology for more than just one hour per day, whereas the exposure of children in the age-range of 6 to 18 years to technology should be limited to 2 hours per day (Rowan, 2014). Threats posed by the overuse of technology in primary schools include but are not limited to the social chal lenge of isolation, reduced motivation for the studies on the part of the students, and increased tendency to have negative effects of using technology on their health. Overuse of technology in the classroom can be a cause of isolation of the students. â€Å"[C]ritics have written and spoken extensively of their beliefs that schools should not use technology for a variety of reasons ranging from creating social isolation to preventing students from learning critical basic skills† (ncrel.org, 2005). Students of primary schools are essentially children. Children as students need close supervision and monitoring in order to have their attention directed solely towards the studies. With the growing literacy rate, the population of students in the primary schools has increased over the years. This has raised challenges for the school administration in general and for the teachers in particular. Teachers today have more students to supervise than they used to have in the past. However, the increased strength of

Monday, October 28, 2019

Represent men and women Essay Example for Free

Represent men and women Essay Through the course of British history, the group in power has had control over communication. In this case and most it is the male gender that maintains control of communication, which is why there are many injustices in the English language towards the way that men and women are represented. There are language injustices towards gender, which include, forms of address, generics and derogatory terms as well as loaded language and gender based suffixes. Since we have simply inherited this sexist language instead of creating it, we should surely not be perpetuating out-of date archaic language. Many of these issues need to be addressed if we are to avoid gender stereotypes and maintain equality amongst both sexes. The issues can be noted in such minor parts of grammar such as pronouns but these are quite important in representing gender. A perfect example of this is in phrase his and hers (normally referring to something such as bath robes belonging to a couple). Here the masculine pronoun his is placed before the feminine pronoun. Many could say that this is sexist but it simply is due to the history of male domination in the English language. This proves the Reflectionist model, which said that language was a symptom rather than a cause of social divisions. However, in some ways language could also be a cause of social divisions. This would only be the case after language was a symptom of Social divisions. For example, the female under-representation in language is caused by the male control (symptom). However, the language therefore makes women feel excluded (cause). Brooks (1983), Dayhoff (1983), Hyde (1984) all researched the reaction to the idea of the generic he, where the default assumption is that someone is male or masculine. Their research suggests that men feel included and women feel excluded, in some cases alienated. The generic he is the theory that he has gained common usage through history. However, the common usage of this term can cause women to feel excluded by the term, men to feel subject to prejudicial treatment by language (i. e. when talking about criminals, drug-users etc), men to be seen as the standard by which we must assess everything (default assumption). Furthermore, gender stereotypes will carry on existing unless the generic he and default assumption are changed to reach a more neutral standpoint. This is why one has to specify when not following the default assumption, such as in the cases of male nurses and lady doctors. Mackay and Fulkerson also noted in 1979 that women rarely judged sentences, which contained the generic he although they referred intentionally to women. This was even the case when the examples suggested female such as a nurse must frequently help his patients out of bed. In some ways this suggests that many women have become accustomed to the idea of the generic he. However, one done a year earlier by Moulton, Robinson and Elias contradicted this research theory. They asked a number of students to write brief stories about people mentioned in stimulus sentences. On some of the students they used a sentence containing the generic he and on the others they used a sentence, which didnt. They found that the ones who read the sentence containing the generic he more often wrote about male characters than the others. However, when I performed this experiment along with my class we found no real difference. This original theory could be wrong, but I think that they have simply over-generalised since the effect of the generic he can depend on the person or people in question. What is important, however, is that the generic he is offensive to both men and women and so it usage should therefore be restricted or prevented. Many believe that the best option should be too avoid offence by not using single sex terms where necessary and try to be politically correct towards language representation. However, although political correctness is intended to be polite and respectful it can seem to be parodic and often hyperbolic. Thus, there are often mockeries of politically correct language, which suggest that some people are unwilling to inherit it. For example, sometimes words such as camerawoman deliverywoman are used in order to seem politically correct. Unfortunately, both seem humorous as the syllabacy (in the case of deliverywoman) or the usage (in the case of camerawoman) seems unusual and slightly ridiculous. People have become so familiar with the use of -man on the end of many words that it is pronounced as m(a)n instead of m(ae)n. Subsequently, some people believe that -man is a suffix and not a word because of the change in pronunciation. For many this is why -woman sounds inappropriate as -man has had a pronounced change to form a suffix whereas -woman is already said as wom(a)n so it will be harder for it to change in to a suffix. This seems to be why the feminine suffixes -ess and -ette as in actress and usherette. However, these sort of terms can seem derogatory and diminutive because they are following the generic he and therefore have to create feminine term for such unisex occupations as actors, ushers and authors. Surely, the first male term should be kept and applied to both sexes. Some professions already have a universal name such as in the case of Doctors and writers although when describing a female in one of these professions, some may say lady doctors or women writers. There are also the odd occasions when man is a prefix such as in mankind. In reality this word should be adapted to humankind to maintain a neutral meaning Furthermore, it is important to use neutral words in this society to maintain equality between the two sexes. Therefore, words such as chairman should be changed to chairperson or chairholder and fireman should be changed to fire fighter. The supreme effability principle states that language can convey any thought or meaning, which humans may want to communicate. This is why vocabulary is constantly being developed to reflect new ideas advances. This would mean that people would begin to use more neutral words and phrases as the stress for gender equality continues in modern society. This idea of course feeds back to Edward Sapir and Franz Boas Reflectionist model in that the language will become more neutral towards gender as society does. However, forms of address still seem to be archaic in modern day society and only recently have people attempted to rectify it. For example, the female title Ms was introduced quite recently to create a female term with the same semantics as the male equivalent Mr. Before the creation of this word, women had to use the terms Mrs or miss. These would signify the womans marital which was unfair when the men only had one single term so they could hide their own marital status. So, the phrase Mr and Mrs is pejorative to the woman, as they have to show their marital status yet their husband does not. An alternative to this phrase would be Mr and Ms. The phrase ladies and gentlemen is also unjust as it refers to women in a neutral way and men in a complimentary, hyperbolic way. To combat this an alternative would be Lords and ladies or something to a similar effect. The couplet of words master and mistress used to have equal meanings when established but now the masculine word master has developed connotations of power and control (this explains the verb to master) whereas the feminine word mistress has had a semantic change and developed sexual connotations. This phrase should simply be avoided since it has been used for centuries and will soon be archaic as the meanings of the two words are so different. As Shirley and Edwin Ardener researched, the male gender have been in a position of power and so have developed injustices in the English language such as the abundance of words describing which have sexual connotations. D. Bolinger did a test to compare the connotations of words that described men and women. I followed this idea and found out that about 50% of the words chosen for women had sexual connotations whereas it was only about 25% for men. Words like slut tart babe were copious in the list of words describing women This shows that womens sexuality is over-represented in language whereas forms of address for women are seriously limited On the other hand mens sexuality is under-represented in language whereas forms of address for men are almost over-represented. This is all due to the fact men held the power to control language through English history. In truth more words with positive connotations will begin to spring up which describe women as the weight of equality shifts to the middle. However, part of the reason that there are still so many words describing womens sexuality is because the media still include many derogatory terms relating to womens sexuality. The television, radio, newspapers, films and magazines still include the sexuality of women since it includes loaded language relating to sex that interests the public. On the other hand, newspapers should avoid infanticization by using derogatory terms like sex kitten when describing women. This seems to unjust since these types of terms would not be used on men since these terms fit the female stereotype. They are normally infanticizing diminutives, which also have sexual connotations. Furthermore, less words describing men as the dominant sex should be used and newspapers should avoid using words describing mens sexuality that are almost complimentary such as a stud. English language does have many gender injustices, according to forms of address, affixes, pronouns and generic descriptions. These all have words that portray men in a more positive light than women. However, unlike most other romance languages, English is far more neutral in the fact that words do not have gender. This means words cannot be associated with a certain gender only their meaning can. Furthermore, most of the problems can be easily fixed as the language evolves.

Saturday, October 26, 2019

Cultural Policy in the UK

Cultural Policy in the UK CULTURAL POLICY IN THE UK: Mid-1960s to late 1980s Cultural Policy in the UK: Critical overview of the last 30 years MARCH 2010 In the last three decades (approximately 1980 to 2010), cultural policy in the UK has taken a generally questionable direction. Overall, cultural policy and practices of the past 30 years have been overwhelmed by new neo-liberal discourses and ideologies, namely: economic rationalism, monetarism, neo-conservatism, commodification of culture, managerialism and performativity. Examining each of these in turn, it becomes apparent that a market-driven, neo-liberal approach to UK cultural policy has largely failed in each of its stated aims: economic growth, artistic excellence, increased access to the arts, and social justice. The mid-1970s were a real turning point in terms of cultural policy, with broad policy changes occurring from this time on both within and without the cultural sector. In many ways, the earlier 1970s epitomised cultural and political concerns with the general welfare of the public, and some support of the arts for their own sake rather than as an instrument of broader political and social change. The early 1970s saw, in many ways, a political climate of idealism. Cultural policy of the time reflected this atmosphere. However, there were drastic political, cultural, and ideological changes made later in the 1970s which have, to a degree, continued to shape the cultural policy discourse of the next thirty years and up to the present day (Gray, 2007). In the cultural sector as a whole, Gray describes the development of what he calls instrumental policies (Gray, 2007, p.5) since the mid-1970s. By this term Gray describes the shift in cultural policy from an arms-length, distanced governm ental approach to the arts and culture; to a political interest in using the cultural sector as an instrument, or instruments, of social, economic, and political change. In the first decades of state patronage of the arts, the Arts Council saw itself not as a source of direction, not as a source of artistic policy, but as a kind of enabling body (Stevens, 1998: 10, quoted in Caust, 2003, p.52). By the late 1970s, however, this attitude on the part of the state had changed dramatically. Instead of standing back and simply allowing the arts to develop and flourish via generous state subsidy and support, many Western governments including that of the United Kingdom developed the ideology that they could and should instead expect outcomes for their investments (Caust, 2003, p. 52). The overwhelming shift to a market-based, market-driven ideology in terms of cultural policy has had many negative effects upon the arts themselves, and several tangentially-related areas of the social and political landscape. In the last thirty years, it is economic change which appears to have been the states prime concern in terms of cultural policy, despite public assertions to the contrary. Gray states that the ideological and organisational changes toward instrumental policy-making have had an effect upon what the state does, how it does it, and the justifications and reasons that have been put forward to explain them (Gray, 2007, p.5). The reforms that have taken place in the realm of cultural policy in the United Kingdom have been summarised by scholars as variously representing a mode of privatisation (Alexander and Rueschemeyer, 2005, pp. 71-4), or one of commodification (Gray, 2000). Privatisation concerns, variously, a heightened level of interventionism in the management and administration of public assets (Gray, 2007, p.5) by private entities or actors; or the sale of previously-nationalised state industries and assets to the private sphere. Commodification is a term used to describe wider ch anges in political actions and ideology, concerning the replacement of cultural value derived from its usefulness, to value derived from its exchangeability (Gray, 2007, p.5). Commodification results from an ideological shift within the state, and this can be seen as a driving force in cultural policy developments within the last thirty years. Despite government assertions that artistic excellence and broadened public access to the arts are prime concerns of the state, economic concerns are also often of perhaps overriding concern to the Thatcher, Major, Blair and Brown administrations which governed Britain between 1980 and 2010. Tony Blairs opening statement in the government publication Culture and Creativity: The Next Ten Years (____) makes the economic preoccupation of the government in relation to cultural policy quite explicit. Blair acknowledges a connection between creativity and production and then makes an economic justification for his governments investment in supporting creativity in its broadest sense (Caust, 2007, p. 55). With reference to both culture and creativity, Blair states: [t]hey also matter because creative talent will be crucial to our individual and national economic success in the economy of the future (Smith, 2001: 3; quoted in Caust, 2007, p.55). Economic Rationalism Economic rationalism is a term first coined in Australia with regards to economic policies and ideologies which favour privatisation of state industries, a free-market economy, economic deregulation, reduction of the welfare state, increased indirect taxation and lower direct taxation (Pusey, 1991). Such policies were particularly widespread in a global context during the 1980s and 1990s. The policies of Thatcherism provide an example of economic rationalism in action. The origins of the term economic rationalism were actually favourable, in describing market-oriented policies of various administrations in Australia, the UK and the US in the 1970s and 1980s (Pusey, 1991). In the 1990s, the term started to be used with an unfavourable tone, toward the Third Way policies of both the Australian Labour Party and the UK New Labour party of the 1990s. Both these parties initiated market-driven reforms within their political ideologies, which placed them closer to Thatcherite economic rationalism via increased emphasis upon the private sector in economic, political, and cultural arenas (Pusey, 1991). These were parties which had not traditionally placed a relatively great emphasis upon the free-market economy, and therefore the term economic rationalism has been used somewhat disparagingly to indicate that these parties have, to a degree, abandoned their historically leftist roots, when social justice and expansion of the welfare state took precedence over sheer capitalism. In terms of cultural policy, economic rationalism is evident throughout the 1980s and 1990s in the United Kingdom. Thatcherist policies in the 1980s placed unprecedented ideological and practical emphasis upon the free market, and in terms of cultural policy this translated to cuts in arts and education budgets, and the development of private-public partnership in cultural funding. The logical effect of such policies was that the arts, in particular, became increasingly monetised and reliant upon market and mass appeal in order to survive economically. The UK governments of the 1980s and 1990s placed great ideological and political emphasis upon the economic potential of the countrys cultural sector. Bennett (1995) views such economic potential as being used as a prime justification for state action and interventions within the cultural sector (p. 205-7). However, as Gray (2007) points out, this is not necessarily the same as seeing culture as a mechanism for economic regeneration (p. 16). The governments of the 1980s and 1990s appear to have sought to use various pretexts, including economic arguments, in order to justify their interventions in the sphere of cultural policy, however their true intentions most of the time were to stimulate broader economic growth through such cultural policies. As we shall see later, attempts at stimulating economic growth through cultural policy have, by and large, failed overall. Caust (2007) asserts that more recent government policy debates have been dominated by an economic paradigm (p.52). Arguments which focus upon the economic value of the arts have developed, and thus a political atmosphere is created in which the intrinsic value or worth that society may place upon the arts is trumped by the arts purely economic value. Economic rationalism, through its emphasis on the free market and upon the private sector, speeds the development of such an atmosphere, which permeated the UK cultural policy sector throughout the 1980s and 1990s. Although Causts discussion (2007) focuses on cultural policy in the Australian context, there are many parallels with UK cultural policy during the same time period. Caust describes a changing climate in which less emphasis came to be placed on the definition of art itself and upon value judgments of a particular art piece or art form by acknowledged experts.   Instead, market theory is emphasised, and increased importance is placed upon those art forms which can achieve the greatest commercial success. In the realm of cultural policy, such a change in the mode of arts valuation by the state leads to the desire to support arts activity which was commercial, exportable and cost-efficient (Caust, 2007, p.52). In the realm of cultural production, the natural result of such cultural policies is the emergence of mass cultural products which satisfy the market. Simon Cowell, and the massive, global Pop Idol and X Factor talent-show franchises he created, epitomises the result of two decades of economic rationalism. These programs, in which amateur singers compete in a televised, viewer-voted series, are vastly commercially successful and have been licensed in the US and many European and Latin American countries. Cowell has made a fortune, and it is typically a given that the winner of Pop Idol or The X Factor will have the Christmas number-one single in the UK (2009/2010 was an exception to this rule, when a social-media campaign deliberately pushed a reissued single by agit-rock group Rage Against The Machine to the top of the UK charts in a display of protest against the blandness and ubiquity of Cowells cover-song artists). While a huge success in economical terms Cowells franchises combine all the government-desired traits of exportability and mass-market appeal, while stimulating sales of music media in addition to generating signifi cant revenue via paid telephone voting and merchandise it could hardly be argued that the format of these shows stimulates artistic originality, experimentation, or musical development in any significant way.   The example above demonstrates that to give the market what it wants often leads to a lowest-common-denominator approach to cultural production and a bland stifling of the development of new and exciting art forms. Such effects of economic rationalism on cultural policy and therefore upon culture itself reflect Causts discussion of economic concerns and their effects on culture. As Caust states, such market-oriented cultural policy creates a compromising role for artists since serving the state as an economic generator is very different from taking risks artistically, or being innovative and creative generally. It could be argued this objective is little different from the expectations of a totalitarian state, in which its artists serve the states political aims. (Caust, 2007, p.54) Managerialism Prior to the late 1970s and early 1980s, governments had on the whole aimed to effect an arms-length approach in terms of arts management. One of the founding principles of the Arts Council itself was that it should be relatively independent of the government itself, and not directly under government control. Gray (2007) noted the general tendency of governments to adopt relatively indirect forms of involvement (p.11). Gray states that this role can be advantageous for governments, as they are not especially held accountable for the results of such policies implemented at arms-length: they can have some effect on the sector by producing general policies but, at the same time, they can avoid being held directly responsible or accountable for the specific policy choices that are then made on their behalf. (Gray, 2007, p.11) However, with the political, ideological, social and economic changes which took place when Thatcher was elected, the governments of the 1980s onwards adopted an increasingly managerialistic approach to the arts and cultural policy. Increasingly, the arts management implemented by successive administrations over the last three decades has been moved towards a new style of management that has been influenced by private sector models (in the form of mission statements and marketing, for example) (Gray, 2000, p. 112). It certainly follows logically that governments which prioritise capitalism and the free market would be attracted to the idea of imposing private-sector management models upon spheres they were hoping would become economically productive. Hence, successive governments have attempted to run the arts and cultural spheres, to some degree, as if they were private commercial enterprises. In many cases, this is a misunderstanding or misrepresentation of the inherent nature of m any areas of the arts. Generally, the start of managerialism in UK cultural policy can be seen during the reforms taking place under the label the New Public Management (NPM) (Gray, 2007, p.6). NPM emphasised several core concepts, which were put into action via UK state intervention in the cultural sphere. Under NPM, managers in the arts realm were empowered to make more decisions relating to their sphere of management; results were prioritised, and valued, over processes; managerial control was more generally decentralised; competition in terms of public service provision was actively encouraged; new emphasis was placed upon performance measurement; and management appointments now tended to be made through contracts rather than through seniority or hierarchy within the sector (Osborne and McLaughlin, 2002, p. 9; Pollitt, 2003a, pp. 27-8; Gray, 2007, p.6). Following the 1988 Ibbs Report, new managerial bodies were created by the government for example, the Executive Agencies (or, more formally, Non-Departmental Public Bodies) (Gray, 2007, p. 8). This led to a general decentralisation of government arts management, but also to issues regarding accountability, managerial responsibility and the relationship of elected politicians and appointed managers with the prime example being that of the clash between the then Home Secretary Michael Howard and the then head of the Prison Service, Derek Lewis. (Gray, 2007, p. 8) Local Strategic Partnerships and Regional Development Agencies were newly-instigated modes of arts management, which further emphasised both the decentralisation of government cultural policy during this period. Additionally, these agencies show evidence of overall managerialism towards the arts in that they demonstrate a devolution of power to local and regional arts managers. (Gray, 2007, p. 9) In later years, a somewhat different (modernizing) model of public management (Gray, 2007, p.6) was implemented, although the more general emphasis upon the concept of managerialism with respect to cultural policy did endure. Commodification of Culture In keeping with governmental emphasis upon the economy and the free market within the last three decades, there has followed an increasing commodification of culture. An obvious example of such commodification is enclosed within the phrases cultural industries and creative industries, which were hailed by New Labour in the 1990s and 2000s as a means of economic regeneration in the United Kingdom. Caust (2007) argues that the development of a view of cultural activity and production as an industry grew not only from the government, but also from the cultural producers themselves: When it became increasingly difficult in the early eighties to successfully argue the arts to government purely on the basis of the community welfare model, bureaucrats, practitioners and academics began the shift towards using a language that described the arts as an industry and developed the economic/cultural industry model. This led to the use of the terms cultural industries in Australia or in the United Kingdom, creative industries to describe all activities connected with the arts, as well as sectors far removed (Caust, 2007, p. 54) These cultural industries had been growing throughout the latter part of the twentieth century, aided by technological advances and global economic factors. In the northern hemisphere, populations were enjoying increased economic prosperity; leisure time was on the increase generally; television allowed mass cultural consumption in unprecedented fashion; and consumer electronics including audio and video equipment were becoming widely available and affordable (Hesmondhalgh Pratt, 2005, p. 3). By the early 1980s, the state was increasingly aware of these growing cultural industries both within the UKs own economy, and on a more global level. A path of increasing commodification of public policies was followed since the mid-1970s, with resultant changes in a broad range of cultural spaces. Ideologies prior to this mass commodification of culture had identified society as a whole as the primary intended beneficiary of government cultural policy. Increased commodification led to a shift, as the intended beneficiary of cultural activity and policy was now the individual consumer (Gray, 2007, p.14). Whereas cultural policy had previously been judged upon a broad range of criteria including social justice, access, and excellence; increasing commodification led to a narrowing of the criteria for judging cultural policy (ibid). Increased emphasis on the market value of cultural products and industries leads to an assessment of cultural policy in primarily, if not exclusively, economic terms. Again, this demonstrates a political preoccupation with the outcomes and outputs of cultural policy rather than the processes and inputs re lated to such policies, and a clear link between managerialism in cultural policy and the concomitant overall commodification of the culture produced under such a system. Performativity Just as the language and aims of commercial private industry were adopted for the cultural policy sphere via managerialism, economic realism, and the commodification of culture, so too the cultural sphere adopted measures and concerns regarding performance during the last three decades. Again, policies were judged on their results, their output and their products, and the economic success of cultural endeavour. In the realm of education, standardised performance tests have been increasingly introduced into the state schools, with the frequency, scope and range of educational tests increasingly greatly throughout the past thirty years. Likewise, in the sphere of cultural policy, tests of performance have also been increasingly implemented. These include Comprehensive Performance Assessments, and the Comprehensive Area Assessments replacing them in 2009, Best Value Indicators, Key Lines of Enquiry for Service Inspection, Local Area, Funding and Public Service Agreements, all of which p rovide explicit criteria against which service provision can be assessed (Gray, 2007, p. 8-9). The driving ideology behind such a raft of new tests to measure cultural and educational performance would appear to be a notion of accountability. The government wants to prove to an often sceptical public that its policies, whether in education or in culture, are working. Decentralisation of managerial power, and increased managerialism in cultural policy, provide a layer of accountability, or at the very least a scapegoat for failed or disappointing policies. Again, this move towards evidence-based policy-making and assessment reflects the belief of successive governments that the models that work for business can be applied to the cultural sphere. It is uncertain whether this is in fact correct. Culture does not function in the same way as manufacturing or other private business enterprises, and the outputs or achievements of the cultural industries and creative industries may be relatively intangible and ultimately difficult to measure with performance tests. Here, again, the inappropriateness of applying capitalist, market-driven ideals to the sphere of cultural policy is exposed. Also, the possibility is raised that such performativity in the cultural sphere serves two, largely unstated functions for the government: firstly, regular testing encourages increased cultural production, which within the confines of cultural industry could be expected to increase economic production; secondly, such emphasis on performance provides a form of justification for government policy in the cultural sphere. There has always been dissent regarding state arts spending in the United Kingdom how much public money is spent, what it is spent on, and what return the British taxpayers can exp ect on their investment in the arts. Performance tests in the cultural sector allow the state to point to demonstrable success, progress, or productivity in the cultural sector, which can be interpreted as proof of successful cultural policy implementation. Instrumentalism Instrumentalism the use of cultural institutions and cultural policy to achieve specific political aims is in many ways as old as cultural policy itself. For as long as there has been state arts patronage in the United Kingdom, the state has attempted to utilise the institutions, activities and sectors it sponsored to make political, social and economic changes to society. In the most recent three decades, the emphasis has been upon the latter, whereas earlier in the twentieth century, more importance was perhaps placed upon concepts of social change and nation-building. The roots of the Arts Council the organisation CEMA which was instituted during the Second World War were in morale-building, increased public access, softening of Britains class divisions, and fostering patriotism and a sense of the unified nation. As such, state intervention in the cultural sphere has more often than not been with at least some intention of using said intervention as a political or other tool. Gray states that the museums sector, in particular, is effectively being used as a tool for the attainment of the policy objectives of actors and concerns that have traditionally been seen to lie outside of the museums sector itself (Gray, 2007, p. 3). Museums are particularly susceptible to political manipulation, as they occupy a unique cultural space in terms of creating a nations sense of history and heritage, and fostering ideas of nationhood and the future of a country. What is included or excluded in a museum, and the manner in which it is displayed and framed, has a huge effect upon its reception and the ideas it can inspire. Vestheim (1994), talking of cultural policy, defines instrumental policy as being to use cultural ventures and cultural investments as a means or instrument to attain goals in other than cultural areas (p. 65). In broad terms, all cultural policy, and by extension all public policy, can be viewed as instrumental policy. All policy is intended to achieve something (Gray, 2007, p. 205). So, while instrumentalitsm has always been a feature of cultural policy in the United Kingdom, it is in recent decades that it has come to the forefront of the cultural discourse. Thatcher, Major and New Labour under Tony Blair and Gordon Brown have all emphasised cultural policy as an instrument of economic regeneration, and achievement within the market. As such, they have acknowledged that their cultural policies are more baldly instrumental in nature than those of preceding administrations which at least paid lip service to ideals of social justice, welfare, and development of the arts for their own sake. Neo-Conservatism After the industrial and economic woes of the 1970s in the United Kingdom, the tide was ready to turn to neo-conservatism, and this was a change mirrored in many of the Western societies. Reagan, for example, was president of the United States during the Thatcher regime in the UK, and both pursued Conservative policies within a capitalist framework. In cultural policy and artistic thinking, neo-conservatism was perhaps the ideological opposite to the Romanticism of the preceding century. In the nineteenth century, cultural discourse was dominated by the ideal of the lone, genius artist who would be successful only posthumously (a striking example of this would be many of the great Romantic musical composers). Romantic ideology lauded the isolated artist-genius who was inspired to work purely because of artistic passion, rather than economic concerns. In fact, to be a poor and starving artist conveyed perhaps relatively more artistic credibility. It was believed that the true value of art is transcendent and can be determined by experts, commonly accompanied by the idea that the monetary value of art is false and the market cannot decide (Hesmondhalgh Pratt, 2005, p. 5). Concomitant with this was the Romantic belief that art was for all, and that culture has the power to act as a civilising force upon society as a whole. Neo-conservatism tuned these ideas on their head. The lauded artist of the 1980s through 2000s is economically successful, creating a cultural product or commodity that appeals to, and responds to, the demands of the mass capitalist market. Ideals of the civilising powers of high culture upon society as a whole have been largely abandoned in practical terms, in favour of economic concerns (despite state assertions to the contrary, the prime goal in recent years appears to be financial rather than social). Limited positive effects of neo-conservative cultural policies and ideologies can be appreciated in some spheres. Caust argues that, in a society which is dominated by capitalist values (Caust, 2007, p.54), an economically successful artist will likely receive greater respect for their work, as well as more money. Furthermore, the market-driven, neo-conservative emphasis on the exportability of cultural product can have the positive effects of creating national pride and highlighting the value of cultural production to the wider world (ibid, p. 54). Monetarism Conclusions In recent times arts funding agencies have been restructured to reflect a market-driven agenda rather than an arts-driven agenda. (Caust, 2003, p. 51) Overall in the last thirty years, cultural policy in the UK has looked increasingly to capitalism, the free-market economy, and the so-called cultural and creative industries in terms of cultural policy direction. Models from the world of business and commerce have been applied over several decades to the cultural sector: managerialism; instrumentalism; monetarism; economic realism; performativity; and the overwhelming commodification of all kinds of culture. In implementing these policies, many of the more socially-just aims of prior generations of cultural policy-makers have been neglected or abandoned. In an era of increasing globalisation, successive UK governments of the past thirty years have pushed for cultural production, economic viability and profitability, and the creation of exportable cultural commodities for mass cultural consumption. Applying such concepts and organisational structures from private industry to the cultural sector has its drawbacks. Caust states that, when it comes down to dollars, the arts cannot in any way compete with many other components of the broad cultural industry spectrum such as the communications or IT areas. (Caust, 2007, p.55). Overall, the forces of neo-conservatism have not succeeded in making the UK cultural sector an economically productive and independently viable industry. In attempting to fit the arts and culture into a capitalist mould, UK cultural policy of the past thirty years has failed in many arenas cultural, social, economical, and political. Bibliography ACGB, records: 1928-1997. http://www.vam.ac.uk/vastatic/wid/ead/acgb/acgbb.html (London: Victoria Albert Museum) Alexander and Rueschemeyer, 2005 _________________________________ Alexander, David (1978), A Policy for the Arts: Just Cut Taxes, (London: Selsdon Group, 1978) Amis, Kingsley (1979). An Arts Policy? ( London: Centre for Policy Studies, 1979). Barnes, T. 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